The objective is to increase both coffee and breakfast sales. Premium coffee and specialty coffee are a really important part of the American breakfast experience.

It is our view and the collective view of all the advisors that we surrounded ourselves with that this speaks of more financial engineering,

It's a win-win for our customers because they are getting the same great french-fry taste along with an even healthier nutrition profile,

(South Fork) shot the ball well. We played a good game, they just hit all of their shots.

These steps that we are asking tribal councils to take are very risky. The change is risky because it's not always understood.

We listen closely to our customers and understand how important transparency is to them. That's why we're putting nutrition information right into their hands. Our ongoing efforts to provide menu choice and variety and be an advocate for physical activity are further demonstrated here today.

We're going to aggressively go after the greater Atlanta community.

We were tickled to death to do as well as we did. We did better than our expectations.

When you are true to your values and culture, you can do well.

We believe in the quality of our food.